Product Discovery & User Research
Last reviewed
Correct answer: B. A set of assumptions, to be proven by doing research
Explanation
The principle — what an input counts as depends on where it came from, not on how sure its author is.
Why the key is correct — the instruction is to Treat any opinions or suggestions that do not come from users as assumptions that have to be proven by doing research. A director is not a user, so the list is hypotheses. Not a dismissal: many may be right, and research finds out which.
Why the others are wrong — seniority changes who must be persuaded, not what was claimed. Team agreement converts nothing: the standard names research, not consensus. And a record of what people did is different evidence from a prediction.
Remember this — if it did not come from a user, it is an assumption with a sponsor.
Sources — the UK Government Digital Service Manual on learning about users and their needs.
Sources
“Treat any opinions or suggestions that do not come from users as assumptions that have to be proven by doing research.”
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